Meet the Team

Meet the Team - Karen and Alyssa

The team that launched THE Go-To Event in the DFW metroplex in 2012, is pleased to bring you the Technology Ball. After coordinating Founding Members to introduce the concept in 2011, we successfully launched the Gala in Dallas in 2012 and doubled the event’s success and participation in 2013. In 2014, we began operating under our own entity, Digital Conduit, to preserve the experience in Dallas. We continue to leverage relationships in the technology community to attract the participation of CIOs, CTOs and VPs of IT in the event, and anticipate growing our business to include events in other cities across the US.


Karen Krygowski Bruno
President & Founder
Karen@TechnologyBall.com

With more than two decades of client relations and event planning experience, Karen is ideally suited for her role leading Technology Ball efforts. As President and Founder of Digital Conduit, Karen oversees Technology Ball relationships with IT Executive Hosts, Sponsor Liaisons, Planning Committee Members, Volunteers and the Event-Planning Team. She also manages the sponsor experience and benefits, and orchestrates the vision for Technology Ball Galas and Lead-In Events.

Prior to launching Digital Conduit, Karen spent 8 years at Aidmatrix, a nonprofit global supply-chain provider. In her role as Vice President of Development, Karen coordinated corporate fundraising engagement for the organization and initiated a grand-scale fundraising initiative: the Digital Ball Technology Community fundraising event. As part of her Digital Ball responsibilities, Karen served as the liaison to global CIOs and other Key Executives from the technology community on their engagement with the event. With the 2nd annual Digital Ball, Karen successfully grew the event to include participation from dozens of global CIOs, nearly 100 technology companies, and raising in excess of $750K cash and in-kind support on behalf of Aidmatrix.Prior to joining Aidmatrix, Karen worked for seven years in The American Funds Distributors arm of the Capital Group Companies in Los Angeles, CA as Multimedia Team Project Manager. Karen began her career in Nashville, TN where she worked as Insurance Team Manager and Financial Analyst for HCA Healthcare and as Corporate Actions Transactions Manager and Client Services Liaison for Bankers Trust Company (now Deutsche Bank).

Karen received her BA in East Asian Studies, with a concentration in Business and Economics, from Vanderbilt University. She enjoys cooking, traveling, foreign languages and wine tasting. Karen resides in Southern California with her husband Ron, and their Pomeranian Gidget and Calico Cat Sedona.​


Alyssa Tongco
Director of Corporate Engagement & Marketing
Alyssa@TechnologyBall.com

Alyssa brings a robust marketing background and event planning expertise to her role as Director of Corporate Engagement and Marketing at Digital Conduit. Alyssa’s areas of concentration include business development engagement with Technology Ball Corporate Sponsor Representatives and spearheading all marketing aspects of the organization.

In 2011, Alyssa began interning at the global supply chain nonprofit The Aidmatrix Foundation, where she first met Karen. At Aidmatrix, Alyssa worked alongside Karen in launching Digital Ball and was part of the planning process for the 2011 Founders’ Dinner. Upon graduation from Southern Methodist University (SMU) in 2012, Alyssa began full-time employment at Aidmatrix as the Digital Ball Development Specialist. With the Ball in its formative years, Alyssa spearheaded all marketing aspects of the new event. She also was deeply involved in the overall event planning and oversaw the event’s Technology Innovation Award.

Alyssa earned her BA in Advertising and BBA in Marketing from SMU. During her tenure at the esteemed university, she completed a summer internship/study abroad program in London as part of her marketing studies. She was a member of the Alpha Chi Omega, Alpha Lambda Delta, National Society of Collegiate Scholars, and was the recipient of Merit Scholarships – Distinguished Scholar. Alyssa lives in Dallas with her husband Nathan and their 4-year old “daughter”, a loveable American and English Bulldog mix named Abby.